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Can I be like you?  Sophia Amoruso.

8/6/2012

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All photos from NastyGal.  Post Design by The Bamboo District
I am a firm believer of giving props to where they are due, and I also love that I have an interest in industries where there are so many prominent females playing some really important roles.  As an enthusiast of fashion styling, photography, clothes design, graphic design and all that visual goodness it excites me to find someone who is a success in these fields, making that DIY ethic work, because you know, that’s my kind of ethic.  So let me introduce you to who I am referring to, Sophia Amoruso founder of the fashion company Nasty Gal.

I stumbled on her site last year or maybe even the year before when the company’s ads were popping up alongside the blogs I peek at.  I finally clicked on it and was led to a site that housed clothes that would feature in my dream wardrobe.  The more and more I look at it, the more and more I want stuff.  It’s vicious.  Anyhoo, apart from my desire to own most things on there I really love looking at their blog, and their shoots for their collections.  They have an in-house team now that look after everything from the buying, to the styling and the photography but it all started when Sophia was 23 and took her knack of finding the best vintage finds and propping them up on her ebay store.  From Ebay store to Empire, what a nice evolution!  She used to style all the items herself, grab her mates to be the models, snap snap and then load them up.  Sound familiar?  Well to me it does as that is what I try and do with Bamboo.  So Miss Sophia, congrats on your success, I hope it continues for a long time because I love what you have achieved and want to see more!

Learn more about the company and team in this video.

Nasty Gal: Meet Founder Sophia Amoruso and Team! from NASTY GAL on Vimeo.

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